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Riverkeeper Doug Chapman

H2O Plus

H2O Plus Gives Back to Local Waters

Global skincare brand teams up with Fraser Riverkeeper

H2O Plus, the creator of sea-derived skincare, proudly announces its partnership with Fraser Riverkeeper. Their collaboration demonstrates a mutual commitment to restoring and protecting the world’s most vital resource. It also represents a natural evolution of H2O Plus’ original water-inspired concept.

“Our alliance with Fraser Riverkeeper is a natural fit,” said Bob Seidl, President and CEO of H2O Plus. “Our shared advocacy for clean, plentiful water is a mission that’s inherent to both of us. It’s at the heart of H2O Plus’ 20-year heritage.”

Marking the international launch of Sea PureTM, H2O Plus’ first all-natural skincare collection, this philanthropic effort underscores the brand’s regard for marine life. Sea Pure reveals naturally younger-looking, age-resilient skin by harnessing the power of sea moss, sea lavender and other marine-sourced nutrients.

Beginning December 2009, H2O Plus will donate 100 percent of the proceeds from their limited-edition Sea Pure t-shirts to Fraser Riverkeeper and other water conservation charities. The organic cotton t-shirts feature the Sea Pure natural product seal, which states that the formulas are 100 percent vegan and biodegradable; free of synthetic fragrances, parabens, petrochemicals, phthalates and sulfates; cruelty free and against animal testing.

“Fraser Riverkeeper is honored to partner with H2O Plus. Every dollar they help us raise and every story they help us tell will bring us one step closer to re-establishing the Fraser River and the salmon it sustains as the biological, economic and cultural heart of this region.  We are all working towards swimmable, drinkable, fishable waters,” said Doug Chapman, Fraser Riverkeeper.

As part of their collaboration, H2O Plus and Fraser Riverkeeper will host a series of exclusive in-store shopping events. A percentage of profits from the events will support the organization’s efforts to protect, conserve, and improve the water quality and fish habitat of the Fraser River and its watershed.

H2O Plus’ entire array of sea-derived skincare, spa, bath, gifts and accessories can be found through the company’s retail stores, the company website at www.h2oplus.com, or by calling 1-800-242-2284.

For more information on H2O Plus please contact Kerri Lee Ross or Rhiannon Yarrow of Siren PR at 212.625.3500 or Kerri@sirenpr.com/Rhiannon@sirenpr.com.

Supporters

Fraser Riverkeeper would like to thank our supporters and friends. With your help, we can continue to dedicate to our mission of enhancing the health and beauty of the Fraser River.

1% for the Planet

Since its inception in 2002, the 1% For the Planet network has become one of the largest funders of environmental work around. 1% for the Planet exists to build and support an alliance of businesses financially committed to creating a healthy planet.

Fraser Riverkeeper is a proud recipient of donations from the 1% FTP program. Please consider joining 1% FTP and selecting Fraser Riverkeeper as a recipient non-profit.

Why should a business join?

By joining 1% FTP, businesses can help drive positive environmental change, while gaining recognition for their responsibility. In addition, they can promote further action on the part of consumers, their employees and other companies. Joining also creates an opportunity to engage in a dialogue with the rest of our membership, foster new business relationships, connect with like-minded individuals and share ideas and resources. Nowhere else will you find such a vast network of successful businesses across multiple industries, all working toward solving the environmental crisis through philanthropy.

Membership in 1% FTP is a clear indicator of sincere commitment to sustainability. A growing base of consumers recognize this commitment in the products they buy, the brands they support, and in their members’ use of the 1% FTP logo.

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